Summary: Introductions are the most powerful form of word-of-mouth marketing. Our research on elite financial professionals and affluent investors continues to reinforce this fact. When one person intentionally introduces a service provider to someone they know, the credibility transfer speeds up the entire sales process.
 By coupling LinkedIn’s vast search capabilities to identify prospects based upon professional experience with Facebook’s social intelligence factor, your introduction strategy can be significantly enhanced."Stephen Boswell and Kevin Nichols, The Oechsli Institute |
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